PACKAGES & PRICING
PICK A LANE, WE'LL HANDLE THE REST.
Three tiers, from a weekly social retainer to a full cinematic roller shoot. Every package includes on-site shooting, professional color, and sound design.
Starter
Content Starter
For accounts that need a steady stream of short-form content without a full production day.
$1,000 / Month
- 8 vertical social reels per month (2/week)
- Shot on site
- Pro color grading + sound design
- 24–48 hr delivery
- Ready to post- No editing needed
- 1 revision round per reel
Growth
Growth
Our most-booked tier — steady social output plus a monthly long-form piece for YouTube.
$1,800 / Month
- 16 vertical social reels per month (4/week)
- 1 YouTube video per month
- Shot on site
- Pro color grading + sound design
- 48–72 hr delivery
- Priority scheduling
- 2 revision rounds per piece
Premium
Cinematic Roller Bundle
A single dedicated shoot day built around one Cinematic roller video and cutdowns.
$800 /Day Rate
- Camera car, up to 2 locations
- 1 Cinematic roller video (15–30s, Vertical)
- 2 vertical social cutdowns (7-15s each)
- Static beauty shots included
- Route planning for cinematic flow
- Pro color grading + sound design
- 48–72 hr delivery
Event
Event Day Rate
Full video coverage for car meets, shows, and events — we handle the filming so you can focus on running the day.$1,500 / Day
- Full event video coverage
- Social highlight reel delivered
- Event organizer owns content rights
- Your credit on all output
- BTS content included
Individual
Driver Highlight
A personal highlight reel for individual drivers at an event — perfect for social media, sold on-site the day of$250 / Car
- 30–60s personal highlight reel
- Sold to individual drivers on the day
- Instagram-ready, vertical format
- 48 hr delivery after event
- Branded intro card optional +$50
Add-ons
Build it out further.
Add any of these to a package, or bundle a few into a custom quote.
Extra location
+$99Rush 24hr delivery
+$399Drone footage
+$299Raw footage handoff
+$799Dealership usage license
+$399Additional revision round
+$59Compare
Side by Side
| Feature | Content Starter | Growth | Cinematic Roller Bundle | Event Day Rate | Driver Highlight |
|---|---|---|---|---|---|
| Price | $1,000 / month | $1,800 / month | $800/ day rate | From $1,500 / day | From $250 / car |
| Best for | Monthly Content | Monthly Content + YouTube | Automotive Rollers | Event Coverage | Individual drivers at events |
| Deliverable | 8 reels / month | 16 reels + 1 YouTube video / month | 1 hero roller + 2 cutdowns | Full event coverage + highlight reel | 1 personal highlight reel (30–60s) |
| Vertical social reels | 8 / month (2/week) | 16 / month (4/week) | 2 cutdowns (7–15s each) | — | ✓ Included |
| Camera car | — | — | ✓ Included | — | — |
| BTS content | — | — | — | ✓ Included | — |
| Content rights | TruLux retains, licensed use | TruLux retains, licensed use | TruLux retains, licensed use | Event organizer owns content | Driver owns their reel |
| Pro color + sound | ✓ Included | ✓ Included | ✓ Included | ✓ Included | ✓ Included |
| Turnaround | 24–48 hr | 48–72 hr | 48–72 hr | 48-72 hr | 24 hr |
FAQ
Common questions.
How do I book a shoot?
Send us your info through the website and we'll call you within 24 hours to lock in your shoot date — we don't use an online calendar, everything's confirmed by phone.
What if I need to reschedule?
We understand plans change. Reschedules with at least 48 hours notice are free — just let us know and we'll get you rebooked. Reschedules with less than 48 hours notice may be subject to a rescheduling fee, as outlined in your booking agreement.
Can I run the footage as a paid ad?
Standard packages cover posting the footage on your own social account. If you want to run it as a paid ad, on your website, or use it in any other commercial capacity, that requires a usage license add-on — just ask us for pricing when you book.
Can I mix and match packages, or book a one-off shoot?
Yes — if none of the three packages fit exactly what you need, we can build a custom quote around a specific project, or combine elements from different tiers. Just reach out with what you're looking to shoot and we'll put together pricing that fits.
What if it rains or the weather's bad on shoot day?
Safety and quality both matter, so if the weather isn't cooperating, we'll reach out to reschedule at no charge — this doesn't count toward the rescheduling fee that applies to client-requested changes, since it's outside your control.
How do I pay?
Projects under $2,000 are invoiced after the shoot with Net 15 or Net 30 terms, depending on the project. Projects over $2,000 require a deposit upfront to secure your booking, with the remaining balance invoiced upon completion. We accept Check, Venmo, Zelle, and cash.
READY TO GET IT ON FILM?
Send us your info and we'll be in touch within 24 hours to get your shoot booked!